All About Us

Hello, my name is Beth, and I’m the creator of Wag Wear. I have 4 fur babies who you will see at most shows with me and they are all over our socials. Tillie, Maisie, Ivie and Bonnie.

I started Wag Wear back in January 2023, when I was sick of my usual leads becoming grubby and smelly after a nice long walk in the country side. I did lots of research, trying to find the best most cost effective leads that were on the market. Then I came across biothane. I bought some collars from a show and tried them for a few months to see how they held up. I really liked them, i liked how easy they were to keep clean, and how new they looked after a clean. But what I didn’t like was the price tag that came with them. I found a supplier and placed my first order with them, and got started on making my own products. It took me a while for me to happy with them, and in May 2023 I got my first order. My aim with Wag Wear was to create nice, cost effective and convenient dog accessories for dog lovers like myself. Having 4 dogs, that all need to match, I couldn’t justify spending £25 on one lead, which is exactly why we try and keep our prices affordable for everyone.

When I started Wag Wear I didn’t expect for us to get as busy as we did, which is fantastic. In the past year we have traded at over 25 shows. With over 50 shows planned for summer 2024.

We started by making collars and basic clip leads, since then, we are the creators of our best seller, our 5 in 1 lead, I have also made baby harness and rein sets, and we are now expanding into the horse industry too, creating headcollars and neck straps, with more to come soon.

Please note bespoke orders and non-refundable once they have been ordered.

How to Clean your Biothane

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